Alex Atala on Routine

“My mom loved her dog and thought it was intelligent. However, the dog was only conditioned. Human beings are intelligent, but we are also conditioned! We do way too many things on the automatic mode. Develop the best routines and stick to it.”

“You don’t need to be smart to make money. You need to have plenty of ideas to be smart but you can be stupid and still make a lot of money. The only way to achieve greatness is to do the exact same thing everyday. To achieve perfection you must have the right routine.”

“One of my most famous dishes is Aligot. The recipe is so simple that it could easily be done by a child. But the service is perfect. We turned a simple recipe into an unforgettable experience. One may wonder, “Oh, so the waiter is great!” No he is not. He just has a chef that orders him to practice tirelessly until he masters that skill. Training is the key to success.”

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One thought on “Alex Atala on Routine

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